UFC brings PPV occasions to theaters

Ufc and Cinedigm are intending to create four live pay-per-view occasions to theaters in 3d. Cinedigm has pacted with Ufc to produce four UFC occasions yearly to theaters in live 3d. Initial event inside the series, searching for Feb. 4, will mark the initial 3d pay-per-view for UFC. The charge card is not determined. February's event will probably be proven in 120 theaters inside the U.S. -- an excellent beginning point for your series, Cinedigm chairman-Boss Chris McGurk told Variety. "The important thing factor is always to fill people theaters, which i do not believe that'll be considered an issue,Inch he mentioned. Cinedigm's theatrical alternative content strategy includes building systems of theaters with appointment programming. "Regardless of network you've, the key factor is going to be delivering content passionate audiences need to visit in the social setting. UFC, the means by which it's skyrocketed in the last few years, is the greatest content to setup theaters live too as with 3d,Inch McGurk mentioned. Another pillar of Cinedigm's way is accumulating week day theater attendance, that's suprisingly low. The very first UFC event is around the Saturday evening. "If you have occasions similar to this, league sports, boxing, UFC, the simple truth is to put it inside,Inch McGurk mentioned. "It doesn't appear day." Cinedigm did not disclose which theater chains will probably carry the large event, but McGurk mentioned, "It will likely be broad-based both geographically too as with the exhibition footprint. There are many demand in exhibition using this type of event." UFC features a global following it's seen in greater than 130 nations and areas, prone to 597 million houses in 21 languages. It already produces more than twelve live pay-per-view occasions each year which is growing its broadcast presence. In August it introduced a seven-year pact with Fox the Fox network will air four fights yearly beginning November. 12. In the year UFC's reality show, "The Very Best Fighter," moves from Spike to Foreign exchange. Fuel TV may even air UFC content. Contact David S. Cohen at david.cohen@variety.com